• Need For Speed: Hot Pursuit (Xbox 360)
• Need For Speed: Undercover (Xbox 360)
• Need for Speed: ProStreet (Xbox 360)
• Project Gotham Racing 4 (Xbox 360)
• Need for Speed: Carbon (Xbox 360)

Need for Speed SHIFT is an all-new simulation racing IP that combines the true drivers experience with real-world physics, pixel-perfect car models, and a wide range of authentic race tracks. Need for Speed SHIFT takes players in a different direction to create a simulation experience that replicates the true feeling of driving high-end performance cars. Players are thrust into the loud, visceral, intense, athletic experience of racing a car on the edge of control from the drivers perspective through the combination of perception based G-forces, the hyper reality of the cockpit view, and the brutal experience of a first person crash dynamic. Need for Speed SHIFT features an accurate, accessible physics-based driving model that allows you to feel every impact, every change of track surface and every last bit of grip as you push yourself to the edge.

Need for Speed SHIFT is being developed by Slightly Mad Studios in collaboration with Black Box and senior vice president Patrick Soderlund at EA Games Europe. Slightly Mad Studios includes developers and designers that worked on the critically acclaimed games GT Legends and GTR 2.

• True Driver's Experience A variety of visual cues delivers the true driver's experience including a three-dimensional HUD that mimics driver head movement, inertia and G-forces. The depth of field also adjusts based on the speed of the car
• So when the car is travelling at high speeds the perspective will shift to the distance putting the car/cockpit out of focus
• Enhanced AI A sophisticated AI system will mean that your races are more exciting than ever before. AI opponents will react and perform based on the player's aggression and overall driving skill thus creating race experiences for all skill sets
• Dynamic Crash Effect - When the player hits a static object or opponent car, the player will feel like they are